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For 25 years Dan Lyons was a magazine writer at the top of his profession - until one Friday morning when he received a phone call: poof. His job no longer existed. "I think they just want to hire younger people," his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with 0 million in venture capital. They offered Dan a pile of stock options for the vague role of "marketing fellow". What could go wrong? HubSpotters were true believers: They were making the world a better place...by selling email spam. The office vibe was frat house meets cult compound: The party began at 4:30 on Friday and lasted well into the night; "shower pods" became hook-up dens; a push-up club met at noon in the lobby while nearby, in the "content factory", Nerf gun fights raged. Groups went on "walking meetings", and
